Ever wonder when the Internet went bad? When ads started infiltrating every single aspect of your cruising experience? Are you like I am and remember a day when the internet was still a bastion of eggheads that ruled the planet via 600 baud dialups? Well, if you’re like me, you’re older than you think. That image in this post header set me back a little longer than I expected. What it is, you see, is the first documented banner ad.
Now, Hotwired still exists. You can visit them and thank them for what they, along with AT&T, brought forth. I’m not sure they ever contributed anything else to the Internet, but, that was probably more than enough. Now, what Hotwired did not bring to the Internet, but the people crediting Hotwired with cursing us with banner ads in October 1994 did, was give us good reasons for hyperlinks. Their address is: